[Remote] Director, Client & Partner Marketing

Note: The job is a remote job and is open to candidates in USA. Phreesia is a company dedicated to enhancing healthcare experiences through its innovative SaaS platform. As the Director of Client & Partner Marketing, you will be responsible for deepening relationships with clients and partners, leading marketing strategies, and managing a small team to execute client advocacy and co-marketing initiatives.

Responsibilities

• Build and lead a client marketing program focused on retention, expansion, and advocacy across the PNS client base
• Own the Client Advisory Board (CAB) program: charter, recruitment, agenda, and follow-through on insights
• Partner with Enablement and Marketing to develop case studies, testimonials, and outcomes content for PatientConnect, PSE, MediFind, and new offerings
• Build lifecycle campaigns from onboarding through renewal and expansion, in partnership with Client Experience and Client Solutions
• Develop and execute joint marketing programs with strategic partners (e.g., Fierce and other industry media)
• Produce co-branded content, webinars, and events that create mutual lead generation and visibility
• Define and manage partner tiers and benefits in partnership with Strategy and Market Development
• Lead marketing strategy and execution for key industry conferences (FPW, HealthFront, and others) and proprietary client events
• Own booth experience, speaking opportunities, on-site content, and field marketing in partnership with the sales team
• Manage the events budget and agency relationships
• Design and run a client experiences program: hosted dinners, intimate gatherings, sports and cultural events, special-occasion moments
• Own the gifting program: thoughtful, well-timed, on-brand, never generic
• Build the operating model and tools that let Client Experience and Client Solutions execute experiences and gifting at scale, without consuming selling time
• Partner closely with Client Experience, Client Solutions, Strategy, and Market Development to align messaging, audience insights, and campaign timing
• Lead, mentor, and grow a small team. Recommend team shape and hires based on the work
• Manage annual budget, agency relationships, and KPIs

Skills

• Bachelor's degree required
• 5+ years of marketing experience, including experience in client marketing, customer marketing, partner marketing, or related disciplines
• Experience within pharmaceutical, life sciences, healthcare media, or healthcare marketing environments
• Agency experience, either directly within an agency environment or through close partnership with media agencies such as Publicis, Omnicom, IPG, Havas, Tag, or similar organizations
• Prior people management experience
• Have a strong relationship-building mindset and genuinely enjoy creating meaningful client experiences
• Thrive in highly collaborative environments and enjoy working across sales, client-facing, and marketing teams
• Are passionate about client retention, advocacy, and expanding existing client relationships
• Enjoy developing creative engagement programs that make clients feel valued and connected
• Have experience personalizing communications and experiences at scale
• Bring strong strategic thinking along with the ability to execute and operationalize programs
• Are comfortable presenting to senior client stakeholders and executive leadership
• Have experience building or scaling client marketing, customer marketing, advocacy, or loyalty programs
• Have successfully planned and executed conferences, events, advisory boards, or executive engagement programs
• Take a data-driven approach to measuring engagement, retention, and marketing impact
• Are highly organized, self-motivated, and comfortable navigating a fast-paced environment
• Are familiar with marketing automation, CRM, and analytics tools such as Marketo, Salesforce, Google Analytics, or WordPress
• Have experience with point-of-care marketing, DTC pharmaceutical advertising, healthcare media, or related healthcare marketing environments
• Experience operating in an annual media buying cycle (Q3 planning, Q4 booking)
• Have experience running a Client Advisory Board program

Benefits

• 100% Remote work + home office expense reimbursements
• Competitive compensation
• Flexible PTO + 8 company holidays
• Monthly reimbursement for cell phone + internet + wellness
• 100% Paid 12-week parental leave to our U.S. employees, as well as a generous parental benefit to our employees in Canada
• Variety of insurance coverage for people (and pets!)
• Continuing education and professional certification reimbursement
• Opportunity to join an Employee Resource Group. Learn more here: [https://www.phreesia.com/workforce/](https://www.phreesia.com/dei/)

Company Overview