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Coordinator, Marketing Strategy

Remote · USA Full-time New today

NBCUniversal is one of the world's leading media and entertainment companies. They are seeking a dynamic Strategist to support the Marketing Strategy team in developing marketing strategies that inspire creative thinking and drive audience awareness.

Responsibilities

  • Support the Marketing Strategy team by maintaining workback plans for deliverables and managing the team’s roadmap of upcoming shows and key projects
  • Source and gather all necessary background materials, such as research, show production updates, relevant articles, and other supplemental documents internally
  • Work with internal and external data systems to extract and synthesize relevant consumer insights, cultural trends, and show performance
  • Aid in the development of marketing strategy briefs, including authoring strategic primers in-house, developing audience frameworks, and collaborating with external agencies
  • Oversee the Marketing Strategy team’s organizational tracker (AirTable) and shared drives, ensuring all updates and the latest documents are constantly incorporated and maintained
  • Liaise with internal marketing team members (i.e.., Brand, Media, Social, Research, etc.) and agency counterparts to ensure alignment and clear communication between teams
  • Manage all meeting scheduling for the Marketing Strategy Team and take lead on notes
  • Help with on-boarding and management of the Marketing Strategy Team Page
  • Attend all necessary meetings regarding specific networks, shows, internal team updates; and participate in discussions and brainstorms as needed
  • Conduct administrative tasks for the team, such as taking meeting notes, organizing team meetings, compiling meeting agendas, and distributing materials as needed

Skills

  • Bachelor's Degree
  • 1+ years of applicable experience, ideally in marketing, advertising, promotions and/or television/entertainment
  • Excellent interpersonal and communication skills (writing and verbal), including tact and diplomacy
  • Strong project management, with a focus on proactivity, attention to detail, organization skills, and a keen eye for catching mistakes/inconsistencies
  • Confident, driven, self-starter, who is comfortable working autonomously with minimal supervision
  • Ability to work in a fast-paced environment while managing a high level of tasks and overlapping deliverables
  • Passion for and knowledge of the entertainment industry. Love of television, a plus!
  • Is a highly resourceful problem solver for which no job is too big or too small
  • Can exercise a high level of discretion with confidential and sensitive information
  • Has demonstrated mastery of Outlook, Word, Excel, PowerPoint and file sharing software (i.e., SharePoint). Strong data visualization skills a plus
  • Must be willing to work in Universal City, CA
  • A passion for writing, storytelling and creating presentations
  • A team player mindset with a desire to collaborate with a diverse array of stakeholders
  • A culture vulture with boundless passion for consumer trends, behavioral economics, demographics, psychographics, television, music, movies, art, technology, new media, the current zeitgeist and all things pop culture

Benefits

  • Medical, dental and vision insurance
  • 401(k)
  • Paid leave
  • Tuition reimbursement
  • A variety of other discounts and perks

Company Overview

  • DreamWorks Animation SKG, Inc. engages in the development, production, and exploitation of animated films and associated characters It was founded in 1994, and is headquartered in Glendale, California, USA, with a workforce of 1001-5000 employees. Its website is https://www.dreamworks.com.
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