Senior Creative Strategist
Join a data-driven digital advertising and retention marketing firm specializing in profitable growth for B2B and B2C partners, from startups to Fortune 500 brands. With a proven track record of generating over $1B in trackable revenue, they leverage cutting-edge strategies to drive scalable, profitable growth across eCommerce, luxury, technology, finance, sports, and more. Their team thrives in a fast-paced, results-focused environment, constantly pushing the boundaries of digital marketing excellence.
We’re looking for a Senior Creative Strategist who thrives at the intersection of creativity, consumer psychology, and performance marketing. This role is perfect for someone who can turn insights into impactful creative ideas that connect with audiences and deliver results.
In this role, you’ll develop creative strategies that resonate with consumers, build engaging narratives, and inspire concepts that perform across platforms like Meta, TikTok, and Google. If you’re constantly spotting creative trends, analyzing what makes content perform, and love brainstorming fresh ideas. We’d love to hear from you.
This is an incredible remote opportunity to work for a US-based company.
What You'll Do
- Develop scroll-stopping creative strategies for paid media campaigns across platforms like Meta, TikTok, and Google.
- Use insights from audience data, creative performance trends, and cultural moments to inspire impactful ad concepts.
- Craft creative briefs that provide clear direction for designers, copywriters, and editors — ensuring every asset aligns with the client’s brand and goals.
- Brainstorm and pitch original ad concepts, ensuring ideas are bold, memorable, and performance-focused.
- Partner closely with media buyers and account strategists to align creative concepts with performance goals like CTR, ROAS, and engagement rates.
- Continuously review creative performance data, identifying trends and iterating on ideas to improve results.
- Stay ahead of creative trends, viral content formats, and cultural insights to bring fresh, timely ideas to campaigns.
- Focus on creative that drives action — especially on fast-paced visual platforms like TikTok, Instagram Reels, and Meta Ads.
- Present ideas confidently — communicating your creative vision clearly to both internal teams and clients.
- 4+ years of experience in creative strategy, content creation, or digital marketing (ideally within a D2C or performance marketing environment).
- Proven ability to develop creative strategies that combine visual storytelling with performance objectives.
- Strong understanding of D2C marketing dynamics, audience behaviors, and buying triggers.
- Experience creating impactful ad hooks, storyboards, and ad concepts designed for fast-scrolling platforms.
- Ability to analyze creative data and translate insights into new ideas that improve performance.
- Confident in developing and presenting creative briefs that guide designers, copywriters, and editors.
- Obsessed with creative trends — from TikTok virality to the latest Meta ad formats — and how to apply them to ad concepts.
- Excellent collaboration skills — comfortable working with media buyers, designers, and content creators to bring ideas to life.
- Naturally curious, fast-moving, and proactive — thrives in a test-and-learn environment.
- Competitive salary.
- Quarterly bonus tied to KPIs for completed placements.
- This is a full-time, long-term position.
- The position is immediately available and requires entering into an independent contractor agreement with TLNT.
- Work from home.
- Monday through Friday, 8 am to 5 pm (+/- 2 hours accepted) - PST.
- Additional perks.