[Remote] Director of Growth

Note: The job is a remote job and is open to candidates in USA. KilgourMD is one of the fastest-growing D2C beauty brands, focusing on scalp and hair serums. They are seeking a Director of Growth to drive profitable customer acquisition across various paid channels while collaborating with agency partners and internal teams to optimize performance and creative output.

Responsibilities

• Own portfolio performance outcomes, driving growth within CPA guardrails and LTV-based benchmarks
• Quarterback the full paid channel mix (paid social, search, YouTube/online video, affiliate, partner/endorser investments, offline), partnering with channel managers to set goals and priorities, unblock execution, and improve results
• Fuel creative-led growth by optimizing a creative testing engine that produces hundreds of net-new assets per month across in-house, UGC, agency, and external resources, and working closely with internal teams to drive high output at high quality
• Establish and refine quarterly roadmaps for channel focus, testing priorities, and where the team should invest time, dollars, and effort—then iterate based on learnings and performance data
• Monitor performance daily across KPIs using tools like Triple Whale, Hex, and channel platforms; identify drivers, proactively flag anomalies, and recommend corrective actions quickly
• Serve as the owner of paid conversion metrics and constantly identify, size and advocate for new opportunities to drive CVR gains across the full funnel, from ad to checkout
• Drive improvement in our performance asset creation process, review SLAs, and bottleneck removal to maintain high creative throughput
• Become an expert in our marketing and data stack and collaborate closely with the Growth Analytics team to develop improved performance measurement – through both the buildout of new tools as well as the application of incrementality principles to run tests and experiments
• Partner with Finance on payback analysis, pricing strategy, financial forecasting and monthly reconciliation (credits, billing issues, accrual accuracy)

Skills

• 6 - 8 years of proven experience driving performance marketing at scale, including ownership of budgets within paid marketing programs with 8-to-9 figure annual spend budgets, and 8-figure paid social budgets specifically
• Experience in early-stage startups or high-growth eCommerce
• Deep 'hands on keyboard' experience and spend ownership responsibility as channel manager in previous roles, with strong expertise in paid social
• Strong creative judgment and a track record of deftly balancing brand and performance considerations to scale creative output without sacrificing quality
• Ability to operate as a cross-channel integrator: comfortable going deep in platforms and data (even if you're not the day-to-day channel owner) and partnering effectively with specialists
• Clear communicator (both written and verbal) with and ability to work effectively across junior and senior stakeholders alike
• High analytical fluency and comfort in self-serve diagnosis (Triple Whale and paid platform data); ability to translate insights into clear action plans
• Strong experimentation and funnel/CRO mindset with a deep understanding of how landing pages, funnels, and lifecycle work together with paid media
• Familiarity with incrementality and measurement approaches (use of frameworks/tools like Haus a plus)
• Experience promoting subscription heavy products (like supplements)
• Demonstrated ability to use AI to create leverage in creative development workflows, insight generation, iteration speed, or operational throughput

Benefits

• Competitive salary & benefits.
• High autonomy, high-impact environment.
• Fast learning curve with direct Executive exposure.
• Flexible work schedule and remote-first team.

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