Experienced Social Media Manager II – Customer Engagement Strategy & Activation for arenaflex

As a leading innovator in the entertainment industry, arenaflex is seeking an experienced Social Media Manager II – Customer Engagement Strategy & Activation to join our dynamic team. In this pivotal role, you will lead our Disney Store business for paid social media, driving customer engagement and activation through innovative strategies and campaigns.

About arenaflex

arenaflex is a global leader in the entertainment industry, renowned for its commitment to innovation, creativity, and customer satisfaction. With a rich history of delivering unforgettable experiences, arenaflex continues to push the boundaries of what is possible. Our team is passionate about creating magic for our guests, and we are seeking like-minded individuals to join our journey.

The Role

As a Social Media Manager II – Customer Engagement Strategy & Activation, you will be responsible for leading our paid social media efforts, driving customer engagement, and activation through innovative strategies and campaigns. You will work closely with our team to develop and implement comprehensive social media plans, leveraging our expertise in paid social buying, campaign management, and data analysis.

Key Responsibilities

* Lead paid social ecommerce strategy for Disney Store’s direct-to-consumer retail and drive this forward through innovation

• Provide strategic input and guidance to best achieve client goals
• Implement, manage, and optimize paid social advertising campaigns that achieve the business’s traffic and revenue goals
• Ensure proper campaign setup to track properly in Adobe SiteCatalyst and paid social buying platforms– YouTube, Meta, Snapchat, TikTok, X, and Pinterest
• Create strategy proposals for new campaigns or account structures based on objectives provided by strategy partners
• Work with our teams to identify and design (or use 3rd party) tools to improve efficiency
• Partner across teams, organizations, and companies (media partners and agency) to improve overall technical setup and inter-departmental workflow
• Present campaign performance and insights to key team members, using your expertise to provide actionable findings and recommendations for future campaigns
• Identify and implement new testing opportunities to evolve BAU campaigns, or first-to-market alpha/beta tests that promote innovation

Essential Qualifications & Skills

* 5 to 7+ years digital marketing with ecommerce experience, and extensive experience with social media advertising platforms and related tools

• Understanding of online/offline data including its use in the digital and social space
• Strong grasp on analytics, measurement, and proper test structures to help coach team on their advanced analysis and testing
• Familiarity and ability to enhance team's use of work management platforms such as Workfront, JIRA, Smartsheet, etc.
• Comfort with high level of autonomy
• Can distill very technical details into understandable simple terms that motivate action through aligned values and goals

Preferred Qualifications & Skills

* Four-year college degree or equivalent work experience. Any Marketing, Business, Social Media, Analytics, or Statistics degree/background is a plus

• Experience with online trafficking and tracking via ad servers and digital analytics tools
• Familiarity with online/offline data and its use in the digital and social space
• Strong understanding of online/offline data and its use in the digital and social space

Work Environment & Company Culture

arenaflex is a dynamic and innovative company that values creativity, collaboration, and customer satisfaction. Our team is passionate about creating magic for our guests, and we are seeking like-minded individuals to join our journey. As a Social Media Manager II – Customer Engagement Strategy & Activation, you will be part of a fast-paced and collaborative environment, working closely with our team to develop and implement comprehensive social media plans.

Career Growth Opportunities & Learning Benefits

arenaflex is committed to the growth and development of our employees. As a Social Media Manager II – Customer Engagement Strategy & Activation, you will have opportunities to develop your skills and expertise, working closely with our team to develop and implement comprehensive social media plans. You will also have access to a range of learning and development programs, designed to help you achieve your career goals.

Compensation, Perks, & Benefits

arenaflex offers a comprehensive rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only arenaflex can provide. Learn more about our benefits and perks at [insert link].

How to Apply

If you are a motivated and experienced social media professional, looking for a new challenge, we encourage you to apply for this exciting opportunity. Please submit your application, including your resume and a cover letter, to [insert contact information]. We look forward to hearing from you!

Equal Employment Opportunity

arenaflex is an equal employment opportunity employer, committed to diversity and inclusion. We welcome applications from all qualified candidates, regardless of their background, experience, or qualifications.

Contact Information

If you have any questions or would like to learn more about this opportunity, please contact us at [insert contact information]. We look forward to hearing from you! Apply for this job