Wholesale Account Manager - Fashion
Who We Are
Reebok is a global fitness brand inspired by its American roots and a passion for movement. With a strong heritage in sport and innovation, we design footwear for athletes and fitness enthusiasts worldwide. Our mission is to help people be their best—physically, mentally, and socially—through the power of movement. We believe that when individuals move freely and confidently, they can fully express their authentic selves.
General Summary
This role plays an integral role in building long-term account relationships, achieving sales targets and driving revenue. The Account Manager is responsible for driving plans that meet the needs of our consumers, accounts, and Brand objectives. As an Account Manager, you will be responsible for collaborating across various departments to create plans that support the growth and advancement of Reebok’s position and share of business within the U.S. marketplace. This role champions the Reebok brand internally and externally and fosters strong customer relationships to drive consumer connectivity. They will share key marketplace insights internally in order to optimize the product range. They are responsible for leading the end-to-end seasonal sales process.
Key Responsibilities
- Champion the Reebok brand internally and externally
- Responsible for building account strategies that grow and elevate the Brand
- Achieve or exceed all footwear sales targets by driving account performance that is in line with Brand objectives
- Drive growth and profitability by assessing and building on areas of momentum; capitalizing on product and pricing opportunities
- Leverage market, retailer, and competitor insights/trends to enhance sales plans
- Develop and maintain strong relationships with all internal and external partners
- Maximize visibility and drive continual enhancement of Reebok placement in store and on brand pages
- Own seasonal sell-in process and projections
- Own orderbook management (pricing blocks, delivery blocks, managing allocation & cancels, on-time fulfillment)
- Facilitate the resolution of customer compliance matters (freight claims, charge-backs, shipping violations, RTV, etc.)
- Analyze weekly/monthly/seasonal sales reports; leverage data to capitalize on opportunities, adjust account plans and mitigate risk
- Create weekly sales forecasts and ensure that projections are in line with account activity
- Champion channel segmentation, product allocations and product needs across accounts
- Bring close-to-market (CTM) initiatives to life in partnership with product teams
- Work closely with the trade marketing team to bring the Brand to life across the account base
Knowledge, Skills, and Abilities
- Must be proficient in Microsoft Office products, most notably Excel & PowerPoint
- Strong relationship and communication skills
- Ability to influence and drive impact
- Excellent sales and negotiation skills
- Excellent analytical and interpersonal skills
- Excellent verbal and written communication
- Strong project management skills and the ability to multitask
- Strong problem solving and resolution skills
- Understanding of retail math/key retail metrics
- Ability to influence across all levels of an organization
- Strong storytelling & formal presentation skills