Content Editor & Social Media Specialist

As a Content Editor & Social Media Specialist at Vinnie Mac Restoration Marketing, you'll create compelling, SEO-optimized content and manage social media strategies for water damage, fire, and mold restoration contractors across the country. You will collaborate with our SEO team to develop AI-driven content that engages audiences and drives results while managing social media calendars and platforms for our restoration clients. This role combines content creation, editing, and social media management to help clients build their online presence and attract qualified leads. Key responsibilities include content writing and editing, social media management, and regular communication and coordination with the internal team. You will work with the SEO team to develop AI-driven content such as blog posts, website pages, case studies, ad copy, business descriptions, and service descriptions. You will use AI tools to generate, refine, and optimize content in line with client objectives and target audiences, follow content briefs to ensure SEO optimization using keywords, headings, and linking, utilize clients' job documentation software to pull photos and information for case studies, and post blogs and case studies to client sites using WordPress and Duda. On the social media side, you will use AI to write copy for social posts and videos, use Canva for basic photo and video edits, schedule social media calendars weekly, create and optimize social platforms for new clients, monitor client social channels, research industry trends for restoration clients and apply them to our own social presence, and upload YouTube videos to client channels. Daily tasks include monitoring the email inbox, monitoring the ClickUp dashboard and notifications, documenting tasks, and checking and responding to Slack messages. Weekly, you will compile, write, and schedule blog posts and case studies, work on recurring social media calendars, and upload YouTube videos to client channels. Monthly, you will monitor social posts going out and reconnect any disconnected social platforms. Semi-annually, you will research new social trends to incorporate into client content and update relevant holidays for restoration clients in the social calendar. As needed, you will create case studies and weather-related social posts, onboard clients to social platforms and scheduling tools, create or update process documents and quality assurance checklists, join State of the Company meetings (once per quarter), attend 1-on-1 check-ins, and complete other duties as assigned. The ideal candidate has high attention to detail, outstanding follow-up and follow-through, a strong understanding of timelines and deadlines, effective time management and personal accountability, and strong problem-solving and critical thinking abilities. You should have experience with AI content generation tools, proficiency in WordPress and Duda, proficiency in Canva for basic photo and video editing, and experience with social media scheduling tools. Comfort learning and using platforms such as ClickUp and job documentation software is important. Bonus skills include experience with home services, contractors, or emergency services, an understanding of SEO best practices for content writing, and prior social media management experience. We offer 2 weeks PTO plus paid US holidays, 100% remote work with flexible schedule within core hours, 401K with 4% matching, direct access to leadership and a supportive team environment, professional development opportunities, and a positive work culture committed to helping employees grow without burning out. Our core values include being positive team players, maintaining integrity and accountability, staying results-focused, always being resourceful, and remaining humbly confident. Apply tot his job Apply To this Job