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Manager, Marketing Strategy & Commercialization

Remote · USA Full-time New today

About Cytovale Cytovale is a medical diagnostics company focused on providing a faster, more insightful way to diagnose fast-moving and immune-mediated diseases. Cytovale’s IntelliSep test is the first and only stand-alone sepsis detection assay to quickly and accurately analyze white blood cell structure to stratify a patient’s risk of sepsis. The test simply and clearly shows risk of sepsis using a biomechanical evaluation of white blood cells from a standard blood draw, generating results in less than 10 minutes. For more information, please visit www.cytovale.com. Position Overview Cytovale is seeking a Manager, Marketing Strategy & Commercialization to drive core commercialization initiatives for the IntelliSep® sepsis test. This role will own execution across sales enablement, go-to-market planning for evidence launches, and management of the IntelliSep Speakers Bureau, ensuring tight alignment between marketing strategy and commercial impact. The Manager will operate as a cross-functional leader, partnering closely with Sales, Clinical, Medical Affairs, and Marketing to translate clinical evidence and competitive insights into clear, actionable programs and tools that drive customer engagement and adoption. This role is well suited for a highly analytical, execution-oriented marketer with strong business judgment and the ability to synthesize complex information into compelling commercial narratives.

Key Responsibilities

Go-to-Market Strategy

  • Lead the development of IntelliSep marketing campaigns, aligning tactics with strategic objectives and stakeholder-specific messaging.
  • Drive go-to-market execution for new clinical evidence, translating data into differentiated, compliant, and commercially relevant messaging.
  • Develop launch plans, timelines, and internal communications to ensure coordinated execution across teams.
  • Maintain a deep and current understanding of Cytovale’s clinical evidence base and the competitive sepsis diagnostics landscape to inform positioning and messaging.
  • Work collaboratively across departments to ensure evidence generation, marketing promotion, and field team communications are consistent and reinforce each other.

Commercialization and Sales Enablement

  • Own development and ongoing optimization of sales enablement materials, including slide decks, one-pagers, customer testimonials, and other core commercial assets.
  • Ensure materials clearly articulate Cytovale’s value proposition, clinical evidence, and competitive differentiation across stakeholder audiences.
  • Incorporate Voice of Customer insights into messaging, materials, and program development.
  • Partner with Sales and Sales Leadership to identify gaps, test messaging, and continuously improve commercial effectiveness.
  • Support commercial training initiatives by developing high-quality content and enabling field readiness.

Speakers Bureau and Scientific Programs

  • Manage and scale the IntelliSep Speakers Bureau, including speaker onboarding, training, content alignment, and deployment.
  • Collaborate directly with speakers to develop and execute national scientific and educational programs, including webinars and symposia.
  • Ensure speaker content remains current, accurate, compliant, and aligned with Cytovale’s strategic narrative.
  • Track program effectiveness and identify opportunities to increase impact and reach.

Qualifications

Required

  • Bachelor’s degree required.
  • 4–6 years of experience in marketing, commercialization, consulting, or strategy roles within healthcare, diagnostics, medical devices, or life sciences.
  • Demonstrated ability to translate complex information into clear, persuasive commercial messaging.
  • Strong analytical and strategic thinking skills paired with hands-on execution.
  • Experience developing sales enablement or customer-facing commercial materials.
  • Ability to develop a deep working knowledge of clinical evidence and apply it in a competitive market context.
  • Excellent written, verbal, and presentation skills.
  • Strong project management skills and comfort managing multiple workstreams.
  • Proficiency in Microsoft PowerPoint, Word, and Excel.

Preferred

  • MBA or other business-focused graduate degree.
  • Clinical background or degree a plus.
  • Experience supporting speaker programs, webinars, or scientific symposia.
  • Familiarity with emergency medicine, critical care, laboratory medicine, or hospital-based selling environments.
  • Experience in a startup or high-growth company.

Cytovale Culture & What Great Looks Like Here We’re looking for someone who will thrive in Cytovale’s environment, the ideal candidate will be:

  • Comfortable with ambiguity: You can move forward without perfect information and adjust quickly as new data emerges.
  • High ownership, low ego: You take accountability for outcomes, seek feedback, and care more about impact than credit.
  • Execution-focused: you don’t just build strategies; you deliver results, iterate fast, and follow through.
  • Intellectually curious: You enjoy digging into data, asking hard questions, and continuously improving your understanding.
  • Resilient and adaptable: You stay steady and effective in a fast-paced, evolving environment.
  • Mission-driven: You are motivated by Cytovale’s goal to improve outcomes for patients and want your work to matter.

Requirements

  • Ability to work in the United States.
  • Up to 25% travel.

Additional Details

  • Competitive compensation including base salary, annual bonus, and equity.
  • Meaningful opportunity for professional growth and expanded responsibility as Cytovale scales.

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