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[Remote] PUBLIC RELATIONS SPECIALIST

Remote · USA Full-time New today

Note: The job is a remote job and is open to candidates in USA. Coalition Technologies is devoted to delivering clients the highest quality work while providing a fun and innovative environment. They are seeking a Public Relations Specialist who will be responsible for developing press releases, managing media relations, and executing PR strategies to enhance the company's brand presence.

Responsibilities

  • Developing and executing cohesive press releases / creative storylines and pitches for our brands
  • Identifying trends our brands should take advantage of through custom pitches and storylines
  • Crafting compelling outreach and refining our current outreach model
  • Keeping and organizing a PR database
  • Responding to information requests from the media if needed
  • Liaising between clients and media
  • Analyzing various niches and verticals (as well as competition within them)
  • Scrutinizing clients’ websites and identifying linkable assets
  • Maintaining / engaging with our content creator network and continuing to seek ways to grow our network and number of jobs requested per -month
  • Locating and vetting viable link prospects and opportunities
  • Keeping outreach conversations fresh through regular follow-ups
  • Engaging and interacting via social media
  • Potentially representing clients’ companies online
  • Organizing and maintaining multi-faceted campaigns
  • Helping maintain the organization’s corporate image or brand
  • Developing custom PR strategies and tactics (based on analysis) for maximum efficiency
  • Working with our Reporting team to track media coverage, influencer performance and campaign ROI

Skills

  • Prior experience with PR and Social Media
  • Flawless written and spoken English
  • The ability to write PR's and distribute them
  • Great professional relationships with writers, journalists, bloggers, and other influencers
  • The ability to secure media coverage for clients
  • A profound understanding of online communities as well as content marketing
  • Published & placed content on authoritative sites
  • Great interpersonal, analytical, problem-solving, negotiating, influencing, facilitation, decision-making, and conflict resolution skills
  • The ability to stay highly organized with great attention to detail
  • The ability to maintain strict confidentiality and discretion
  • The availability to work 40 hours per week from 9:00 am to 6:00 pm PST
  • A friendly, outgoing disposition
  • A reliable workstation with a fast computer, microphone, and speakers, reliable internet and power
  • Preferably a Journalism background or media training
  • Experience with services like HARO and MuckRack
  • Experience leveraging sites like Reddit, Quora, etc. as a part of PR strategies

Benefits

  • The most competitive profit-sharing bonus plan in the industry, paying up to 50% of company profits to full-time employees each month.
  • A highly competitive Paid Time Off plan, promoting quality work-life balance.
  • Subsidized gym memberships to help team members feel their best.
  • Medical, dental, vision, and life insurance packages for all US-based team members.
  • International Health Insurance Reimbursement Program for all international team members, a benefit unique to Coalition.
  • Device upgrade and learning reimbursement programs.
  • Motivating career development plans with clearly defined goals and rewards.
  • Additional job-specific incentives and bonuses.

Company Overview

  • Coalition is the world's first Active Insurance provider designed to help prevent digital risk before it strikes. It was founded in 2017, and is headquartered in San Francisco, California, USA, with a workforce of 501-1000 employees. Its website is https://www.coalitioninc.com.
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