Experienced Media Manager, Strategy and Planning - Integrated Media Planning with Emphasis in Digital Media and Sports Marketing
About Us
Join AT&T, a pioneering leader in the communications and entertainment industry, as we continue to shape the future of connectivity and innovation. With a rich history spanning nearly 150 years, we've been at the forefront of making connections that change the world. From the invention of the telephone to the widespread adoption of 5G and Fiber, we've consistently pushed the boundaries of what's possible. At AT&T, we're not just building a company – we're building a community that brings families, communities, and businesses together with the products and services they need to thrive every day.
About the Role
We're seeking an experienced Media Manager, Strategy and Planning to join our Consumer Wireless & Brand paid media team. As a key member of our team, you'll be responsible for designing best-in-class media strategies and ad experiences across all facets of our program, including Mass Media, Performance Media, and Sports Marketing. If you're a creative problem-solver with a passion for integrated media planning, we want to hear from you!
Key Responsibilities
- Integrated media strategy, planning, execution, and measurement across all paid media channels for the AT&T Postpaid Wireless and AT&T Brand media plans
- Work in close partnership with AT&T's media agency of record (Hearts & Science) on all components of the media plan and investment process from briefing to reconciliation
- Consistent and actionable performance analysis, optimizations, improvisation, and reporting to maximize the media plan performance and investments
- Media landscape intelligence and thought leadership
- Expertise in integrated Media planning with an emphasis in Digital Media / Sports Marketing
- Management of large-scale Media Investments and Agency resources
- Marketing Science / Analytics background with ability to review, understand, and present plan performance
- Excellent written and verbal communication skills
- Ability to make informed, data-driven decisions quickly and with confidence
- Strong relationship builder with a collaborative, inclusive working style
Essential Qualifications
- Bachelor of Arts degree or Bachelor of Science degree or equivalent combination of education and experience
- Typically, 5-8 years of experience in a related field
- No supervisory experience required
Preferred Qualifications
- Experience in integrated Media planning with an emphasis in Digital Media / Sports Marketing
- Marketing Science / Analytics background with ability to review, understand, and present plan performance
- Excellent written and verbal communication skills
- Ability to make informed, data-driven decisions quickly and with confidence
- Strong relationship builder with a collaborative, inclusive working style
Career Growth Opportunities and Learning Benefits
At AT&T, we're committed to helping our employees grow and develop their careers. As a Media Manager, Strategy and Planning, you'll have access to a range of learning and development opportunities, including:
- Regular training and development programs to enhance your skills and knowledge
- Opportunities to work on high-profile projects and campaigns
- Collaboration with a talented and diverse team of professionals
- Access to cutting-edge technology and tools
- Competitive salary and benefits package
Work Environment and Company Culture
As a Media Manager, Strategy and Planning, you'll be working in a fast-paced and dynamic environment with a talented and diverse team of professionals. Our company culture is built on a foundation of collaboration, innovation, and inclusivity. We're committed to creating a workplace that's welcoming and supportive of all employees, regardless of their background or identity.
Compensation, Perks, and Benefits
We offer a competitive salary and benefits package, including:
- Medical/Dental/Vision coverage
- 401(k) plan
- Tuition reimbursement program
- Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
- Paid Parental Leave
- Paid Caregiver Leave
- Additional sick leave beyond what state and local law require may be available but is unprotected
- Adoption Reimbursement
- Disability Benefits (short term and long term)
- Life and Accidental Death Insurance
- Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
- Employee Assistance Programs (EAP)
- Extensive employee wellness programs
- Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone
How to Apply
Ready to join our team? Click the link below to apply now!
Apply To This JobEqual Employment Opportunity
AT&T is an equal employment opportunity (EEO) employer and welcomes applications from all qualified candidates. We're committed to creating a workplace that's inclusive and supportive of all employees, regardless of their background or identity.